Self-Publishing Tips & Tricks

A shortcut to all the posts in this series.

#1: Preparation
Editing, covers, blurbs, formatting.

#2: Pricing
Royalties, volume, the impact of genre, free books.

#3: Marketing, the Basics
Tags, Shelfari, Amazon author pages, reader forums, lists.

#4: Advanced Marketing
Google, online visibility, extended distribution,, blogging, analytics.

#5: Selling Yourself
Author = celebrity, making writing pay, social networks, increasing output, building a brand, adding value.

#6: Social Networking 101
Twitter, Facebook, Goodreads, blogging, pinging, Social Oomph / Manage Flitter, html sig lines, forums, getting initial sales, boosting visibility, generating interest, interacting with readers.

#7: Paid Advertising
Google Adwords, Facebook, Kindleboards, blogs

#8: Guerrilla Marketing
Freebies, media, posters, QR codes, libraries, students, author networking, websites, becoming an expert, interacting with fans.

#9: SEO
Blogging, being unique, footer links, pages, keywords, backlinks.

#10: Conclusions
Wrap-up, overview and additional tips, dealing with reviews.

BONUS - here's a link to (my own) post on the KDP author forums. Before you self-publish on Amazon, check this thread. Please. The sanity of us "older" authors depends on it.
Kate Aaron is an author of contemporary and fantasy gay romances.
Find all her books on
Amazon, ARe, B&N,  iTunes, SW, Sony & Kobo