A shortcut to all the posts in this series.
Editing, covers, blurbs, formatting.
Royalties, volume, the impact of genre, free books.
#3: Marketing, the Basics
Tags, Shelfari, Amazon author pages, reader forums, lists.
#4: Advanced Marketing
Google, online visibility, extended distribution, bit.ly, blogging, analytics.
#5: Selling Yourself
Author = celebrity, making writing pay, social networks, increasing output, building a brand, adding value.
#6: Social Networking 101
Twitter, Facebook, Goodreads, blogging, pinging, Social Oomph / Manage Flitter, html sig lines, forums, getting initial sales, boosting visibility, generating interest, interacting with readers.
#7: Paid Advertising
Google Adwords, Facebook, Kindleboards, blogs
#8: Guerrilla Marketing
Freebies, media, posters, QR codes, libraries, students, author networking, websites, becoming an expert, interacting with fans.
Blogging, being unique, footer links, pages, keywords, backlinks.
Wrap-up, overview and additional tips, dealing with reviews.
BONUS - here's a link to (my own) post on the KDP author forums. Before you self-publish on Amazon, check this thread. Please. The sanity of us "older" authors depends on it.